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Marketing Management




12 Weeks


About the Course

ADACALL's Marketing Management vocational course is for students who are interested in learning the ins and outs of marketing. It is usually offered at a university as a certificate program but can also be a part of an associate or bachelor’s degree in business or marketing.

This vocational course offers students with an extensive educational experience to gain knowledge and strategies to become successful marketing managers. The main areas of marketing management include advertising, sales promotion, public relations, market research, and brand management.

It also teaches students different methods of measuring market performance, developing strategies efficiency, and managing campaigns. With these skills, graduates of the program will be able to maximize the impact of any creative advertising, web designs, sales, and public relations campaign.

Throughout the course, students learn to create marketing plans, find target audiences, and determine message strategies for various product or service. Furthermore, they learn the challenge of managing customer relationships, coordinating events and campaigns, and measuring marketing results.

The students also learn the importance of using their communication skills to generate effective communication with various people. This also requires them to develop skills in data collection, data analysis, and marketing strategy implementation.

With this combination of theory, practical knowledge, and industry exposure, students are prepared to make an impact in the marketing community upon completing the program.

Your Instructor


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